IKEA made a wireless charger that looks like a donut and somehow it works

IKEA is doubling down on its mission to make smart tech feel less like “tech” and more like home decor. The furniture giant is rolling out a fresh lineup of Qi wireless chargers, moving beyond just smart lights and sensors. The headliner here is the VÄSTMÄRKE wireless charger – a fun, compact little gadget that doubles as a phone grip while finally solving the headache of messy cables.

IKEA’s New Wireless Chargers and What’s Changed

What happened: Quietly launching alongside its wider smart home refresh, these new chargers are led by the VÄSTMÄRKE. At just $10, this thing is a steal. It basically mashes up a wireless charger with a PopSocket-style grip. It has a soft, donut-shaped silicone body that lets you hold your phone comfortably while it juices up, and when you are done, the USB-C cable wraps neatly inside the body so it doesn’t get tangled in your bag.

It’s not just cheap, though – it’s actually current. It supports Qi2 charging speeds and snaps magnetically onto iPhones (MagSafe) or compatible Androids like the Pixel.

If you want something for your nightstand, IKEA also dropped a $25 version that integrates a light. It’s shaped like a small bowl with a charging pillar in the middle, giving you a spot to dump your keys or wallet while your phone charges. It’s a clear signal that IKEA wants tech accessories to look like objects you actually want on your table.

Why it matters for users and what comes next and why this is important:

Wireless chargers are usually pretty boring – utilitarian black pucks that cost too much and look ugly. IKEA is flipping that script by focusing on design and price. The VÄSTMÄRKE shows that a charger can be useful (as a grip) and tidy (hiding the cable) without costing a fortune. The move to Qi2 is also significant; it means IKEA isn’t dumping old, slow tech on us just to keep prices low.

Why you should care: If you love wireless charging but hate the clutter of cables or bulky stands, this is a breath of fresh air. At $10, it undercuts almost every other MagSafe accessory out there. It’s perfect if you want a simple, travel-friendly charger that doesn’t look out of place in a cozy living room.

What’s next: This is part of a bigger vibe shift for IKEA. After parting ways with Sonos in May 2025, the company is pivoting toward simple, platform-agnostic gadgets. We have already seen new Bluetooth speakers and Matter-ready lights. These chargers suggest the future of IKEA tech is all about affordable, standard-friendly accessories that fit naturally into your life, rather than locking you into a complex ecosystem.

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